← Commercial Photography Licensing Quote Calculator

This calculator vs. fotoQuote Pro

Two different starting points: fotoQuote Pro tells you what a licence is worth from a market-rate database. This page turns a creative fee you already have into a transparent usage-rights breakdown for one client.

What each tool is for

fotoQuote Pro, from Cradoc fotoSoftware, is a long-established pricing-guide application photographers buy once and install on Windows or Mac (a separate subscription version, fotoQuote 8i, runs on iOS). It ships with a market-rate database spanning hundreds of stock-licensing categories and assignment types, and its job is answering what should I charge from that data, described on the publisher's own product page. It is a one-time purchase with a money-back guarantee rather than a subscription, and free demos are available before buying.

This calculator does not have a pricing database and does not tell you what your work is worth — that is not the job it does. It starts from a creative or production fee you already have in mind for a commissioned project, then turns the client's requested usage — which channels, how long, how wide a territory, and whether the licence is exclusive — into a transparent usage-rights line and a client-ready draft. It runs free in any browser, needs no purchase and no install, and nothing you type leaves your device.

QuestionWhere to answer it
What is a fair market rate for this stock photo, or this assignment type, before I have quoted anything?fotoQuote Pro — its job is a market-rate pricing database this calculator does not have.
I already have a creative fee in mind for this shoot — what should the usage-rights portion be for the channels, term, territory and exclusivity this client wants?This calculator — enter the fee and the scope, get the breakdown and a client-ready draft, free, with no install.
How much more does national or worldwide usage cost than local, on the same shoot?This calculator's territory worked table.
What is stock or microstock licensing worth per download against a published rate card?fotoQuote Pro — this calculator is built for a commissioned project's usage rights, not per-download stock pricing.
Do I need to install anything or create an account to use the tool?This calculator: no. fotoQuote Pro is a desktop purchase and install (or an iOS subscription for the mobile reference version).

Most photographers get more use out of both, for different jobs: a market-rate guide like fotoQuote for deciding what a shoot or a stock image is worth in the first place, and a scope worksheet like this one for showing a specific client, line by line, why their requested usage costs what it costs once a creative fee is already agreed.

This tool needs no account and no sign-in: it is a static page, the arithmetic runs in your browser, and once it has loaded it keeps working with the connection off.

Common questions

Should I use this calculator or fotoQuote Pro?

They start from different places. fotoQuote Pro, from Cradoc fotoSoftware, is a paid desktop app you buy once and install on Windows or Mac; its job is telling you what a licence is worth from a market-rate database covering hundreds of stock categories and assignment types, described on the publisher's own site. This calculator does not have a pricing database and does not tell you what your work is worth. It starts from a creative or production fee you already have in mind, then turns the client's channels, term, territory, exclusivity, and rush need into a transparent usage-rights breakdown and a client-ready draft, free, in your browser, with nothing to install. A photographer figuring out what to charge from scratch is better served by a market-rate guide like fotoQuote; a photographer who already has a day rate or project fee and needs to show a specific client how the requested usage scope changes the price is in the right place here.

Is this page affiliated with fotoQuote or Cradoc fotoSoftware?

No. This site is not affiliated with, endorsed by, or sponsored by Cradoc fotoSoftware. fotoQuote is a registered trademark of its owner, named here only to describe what this calculator is and is not.

Open the Commercial Photography Licensing Quote Calculator to run your own creative fee through the same worksheet.